St. Ives, America’s #1 scrub brand, opens the doors of its inaugural retail store, the St. Ives Mixing Bar, in the SoHo neighborhood of New York City. The brand invites guests to see, smell, touch and create custom St. Ives body scrubs and lotions made with 100% natural extracts, exfoliants or moisturizers.
The first-of-its-kind, this 1800-square-foot store is inspired by the joyful, vibrant energy of nature and St. Ives’ key ingredients. It features a mixing bar where guests can choose from more than 50 unique ingredient combinations and desired body lotion richness or facial scrub exfoliation levels.
In addition to showcasing many of the St. Ives ingredients people know and love, the St. Ives Mixing Bar will also offer guests the chance to experience over 20 new, on-trend skincare ingredients such as pink lychee, kale, ginger and volcanic sand. All custom face scrubs and body lotions will retail for $12 each.
Mon – Sat 11am- 9pm
Sun 11am – 8pm
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