American Eagle ‘OMJeans’ Pop-up

An elevated and immersive installation in NYC celebrating the back-to-school (BTS) season. Open to the public, American Eagle is turning New York’s iconic High Line into its own impressive line of jeans, with a shoppable display of AE’s iconic jeans assortment. Don’t miss a special musical performance by Kenzie Ziegler on Saturday, September 16th at 4:30pm.

Featuring:

• A show-stopping array of mannequins featuring hundreds of denim styles to showcase a range of offerings starting at the 14th street passage.
• Seamless shopping, with QR-coded denim, including Gen Z’s favorite jeans modeled on mannequins and in images, so guests can buy their perfect pair of jeans on the spot.
• Dedicated areas to drive Real Rewards Credit Card sign-ups from AE’s financing partner, Synchrony.
• 30% off your first purchase after approval for the AE Real Rewards Credit Card.
• Visitors can scan a QR code to access Synchrony’s dApply to seamlessly and securely apply for credit, allowing them to quickly authenticate themselves and minimize the fields needed to apply.
• Enter to win a $1,000 jeans haul on the spot. With each entry, you are also entered to win a Grand Prize trip to the destination of your choice.*
• Fun and creative photo moments that integrate a denim landscape into the existing High Line views, as well as shareable seats – denim-covered loungers – designed to look like the back pocket of a pair of AE jeans.
• Takeover of the 10th Avenue Amphitheater, where denim mannequins will congregate for a show-stopping, Instagrammable display.

Hours: 11am-8pm, daily