July 1, 2024 - December 31, 2024
September 25, 2024 - December 4, 2024
September 28, 2024 - November 10, 2024
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For one day only, Candy Crush Saga is taking over a NYC salon to offer FREE bold and vibrant Candy-inspired buzzcuts and hair dyeing services to all those who want to proudly show their love for the game.
1 in 5 active Candy Crush players see the game as a guilty pleasure, yet millions of people still play the game with over 5 billion total downloads across the Candy Crush Franchise. So the brand is flipping this on its head, and encouraging players to embrace their Candy Crush pride in full color.
Those who dare will be able to choose from a menu of edgy and colorful looks inspired by iconic candies from the game. For those looking for something other than a buzzcut, a range of other playful Candy Crush-inspired styles will also be available.
To sweeten the deal, proceeds from the activation will be donated to Hair We Share, a non-profit organization providing quality hair solutions at no cost to adults and children across the US.
RSVP Below! Appointments open on Monday, October 28th
Limited slots will be available on a first-come, first-served basis.
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