Something bouncy is coming to Brooklyn. Discover newCloud Paint Plush Blush at Glossier’s exclusive pop-up! Enjoy complimentary embossing (with blush purchase), free samples, cotton candy, and more. Hours: Friday, September 19th: 12-7pm Saturday, September 20th: 10am – 7pm Sunday, September 21st: 10am – 7pm Open to the Public

Inspired by the rise of fragrance rituals and gourmand scent layering, Lush Cosmetics’ Gourmand Café invites guests to explore cozy signature scents, from sweet, spicy, and everything in between, while sipping seasonal drinks from our in-house café! The experience begins with a one-minute scent quiz, followed by a personalized scent layering consultation where guests can […]

Treat your lips (and yourself) to bingsoo. Stop by the Glow Recipe Bingsoo Cafe in NYC to get a taste of Korea’s famous glistening, fruity dessert that inspired our Glass Balm collection.  PLUS – a new sweet treat(ment) for your lips is coming… to be the first to buy their exclusive drop! With every $5 […]

Celebrate the world of beauty with complimentary artist appointments, sips and bites, live entertainment, and more. Pick up a beauty passport and collect stamps (plus free samples and gifts with purchase) as you explore their different activations. Plus, receive a special gift from their Beauty Baggage Claim if you visit them all! RSVP Below!

Fenty Beauty is popping up in New York City’s Lower East Side, taking over Cha & Café. The brand that revolutionized the beauty industry with its inclusive, boundary-breaking foundation range is serving looks this weekend with a complexion-themed café. Stop by and enjoy shade matching, tunes from DJ Odalys, exclusive giveaways, custom sips, yummy treats, […]

Cetaphil is bringing a free, one-day-only immersive pop-up experience to New York City. The event will feature Derms IRL, where attendees can connect with skincare experts and get answers to their biggest questions. Guests can also explore interactive stations offering hands-on skincare hacks, product testing, and cultural moments. The pop-up includes exclusive collaborations and giveaways, […]

Step into a flavor fantasy at the Bloom Treat Shoppe, Soho’s sweetest destination! Experience the indulgent side of wellness, where your favorite Bloom products have been reimagined as crave-worthy treats. Enjoy Bloomified sweets and sips, snag exclusive NY merch, and take home good-for-you goodies to keep the party going! Free bloom swag for the first […]

It’s time to rise and grind with legendary hair color brand Schwarzkopf Keratin Color as they take over Fellini West Village in celebration of National Coffee Day. They’re serving up rich glossy color moments inspired by best-selling Keratin Color shades like Espresso Cappuccino and Caramel Blonde. Come sip & discover which Keratin Color shade matches […]

Stop by the DIME Cafe Pop-up to meet DIME‘s Founders and make the switch to clean skincare – plus receive an exclusive gift and more skincare surprises on them. They will be giving out branded treats, DIME swag & gift bags while supplies last! Open to the Public