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October 2, 2026 - November 15, 2026
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ChapStick Hydrabalm Pop-up
September 2 @ 11:00 am - 8:00 pm
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ChapStick is taking over Times Square to celebrate its newest Hydrabalm launchwith its biggest tube yet.
Stop by to experience an oversized, walk-up ChapStick Hydrabalm tube installation, designed for a larger-than-life photo moment and enjoy product sampling while supplies last.
Location: Broadway, between West 47th & West 48th Streets
Open to the Public
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