Glossier NYC Grand Opening

Glossier NYC is a place that fosters community, curiosity, and exploration through not only the unique, welcoming design but also through interactive spaces such as the Glossier You Lounge, communal product testing area, Selfie room, gift shop, and more.

Hop on the SoHo-bound 6 train and arrive at the new Glossier NYC flagship for the grand opening at 10am (close at 8pm) to enjoy:

-Bites and drinks from local NYC spots (Doughnuts from Glazed N Confused, Tacos from Uncle Gussy’s)
-DJ set by Gale Scott Music
-Exclusive NYC Merch
-Custom Glossier hand warmers to keep you warm while you wait
-Free Glossier You or Candle engraving by Maiden September and JJ Paperie & Co. in-store, with the purchase of either a candle or Glossier You EDP (first come first serve, 1 per customer, while supplies last), freebies, and more!

You can also stop by for complimentary coffee and samples (10am-4pm, while supplies last), grab a Glossier Newspaper for commuter-friendly reads (curated by their HQ!), snap a selfie with lifesize Boy Brows, or grab an exclusive Glossier MetroCard at select stations. 

Newspaper Locations:
75 E 4th St
186 Prince St
210 Thompson St
52 Prince St
244 Mulberry St

Giant Boy Brow Locations:
Broome St & Center St
Lafayette St & Houston St

Glossier MetroCards 
You can grab your very own Glossier MetroCard at select machines in these stations: ⁣(while supplies last)
-Spring Street⁣ (6)
-Canal Street⁣ (J, N, Q, R, W, Z, 6)
-W 4th Street⁣ (A, B, C, D, E, F, M)
-Bedford Ave⁣ (L)
-59th St Columbus Circle⁣ (A, B, C, D, 1)

Design Elements: 

• Glossier NYC draws inspiration from both the origins of the brand and the nuanced details they love about New York City. In many ways, the materials, textures, palettes they use take cues from a New York City loft itself (the dream, right?)— elegant, raw, familiar, unfinished, with touches of vibrant colors and polished finishes. The concrete floors and plaster walls bring the feeling of a SoHo loft through rawness and industrial finishes, while the upholstered, plush sofas add a softer, more residential touch to the space.
• Upon entering Glossier NYC—their ninth location and latest flagship store—guests will be greeted with a “You Look Good.” tile mosaic embedded in the concrete floor. With each store they find ways to twist and play with details so the store responds to its context. And this tile and its artisan craftsmanship in Glossier NYC is no exception.

Interactive Elements: 

• As with all of their locations, Glossier NYC is a place for their community to come in and try and test products. Because this is a central, communal space, they took inspiration from long dining tables, placing two 15-foot-long tables in the main area for guests to find, swatch, feel, and use their products. Their product testing system, a special wet bar room for trying their skincare products, and specialized beauty appointments where Editors can use their expertise mean their guests can create a personalized experience.
• As guests continue to explore the space, they will see hidden touches that reference architectural and design motifs found in the New York City Subway. From barrel-vaulted ceilings to large mosaic-tile murals done by the same artist whose work can be found in many of the city’s stations, these details fuse the interior, residential design approach with details you find in day traveling through NYC. A secret “You Look Good.” room in the back of the store has a larger-than-life Glossier mural (featuring Glossier You Solid and Generation G) and a wooden bench inspired by subway platform seating.

Gift Shop:  

• They have also devoted a special “gift shop” where customers can find their full line of merch usually exclusively found at respective Glossier locations. And for a city whose signature dress code is all black, the exclusive store merchandise for Glossier NYC is a Black Embroidered Hoodie. Soft and fleecy, with their logo on the chest, it has a pocket on the front and is perfect for any NYC wardrobe.
• At all of their retail locations, they partner with area non-profits whose work directly impacts the local community. So they’re proud to announce that for each Glossier NYC Embroidered Hoodie sold at Glossier NYC, they’ll be donating $5 to the Sadie Nash Leadership Project, whose mission is to strengthen, empower, and equip young women and gender-expansive youth of color as agents for change in their lives and in the world.