Halara Pop-up

Global viral-athleisure brand, Halara, will be coming to New York City, opening its first physical retail pop-up in Downtown, Manhattan.

The 3,500 sq ft space will open to the public and working in collaboration with design partner, Pop-up Mob, the storefront will feature many of Halara’s core product lines, including best-sellers made from the brand’s key fabric categories such as Softlyzero™, Patitoff 2.0™, and Breezeful™.

Customers will have spacious dressing rooms and branded content opportunities onsite to try on, shop, and share their experiences testing Halara products in person for the first time. Consumers can also expect special gifts with purchase onsite throughout the duration of the pop-up and as a bonus for posting about the experience on social media, using the hashtag #halarapopup.

Beyond point-of-sale, the Halara NYC pop-up will also serve as a physical community hub for the brand with onsite programming available to the public including group workout classes, fireside chats, and panels.

In-Store Events

Unlock Your Future: An Evening with Halara
Monday, June 3rd,  5:30 – 7:30pm

Join Halara for an exclusive fireside chat with Halara’s Global Brand President, Gabby Hirata, and former CEO of The Opportunity Network, and current Leadership Fellow with the Heckscher Foundation for Children, AiLun Ku! Designed for NYC’s first-generation college students, this event will help you network, land internships, and dive into the future of fashion.

What to Expect:
Expert advice on career-building and networking
Connect with industry leaders and peers
Exclusive Halara swag for all attendees

Stay tuned for more!