Maybelline Grippy Serum Primer Mini Pop-up

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After popping up across the city with bold Grippy visuals, Maybelline‘s campaign comes to life IRL . To enter, guests have to tear through—turning the creative you’ve seen around NYC into an interactive moment.

Inside, visitors can check out the Grippy Serum Primer, learn about its 24-hour makeup-gripping hold, and pick up exclusive Grippy goodies (while supplies last).

Hours: 12-5pm on Friday 12/19 and 9am-5pm on Saturday 12/20

Open to the Public