Loading Events

« All Events

  • This event has passed.

Merrell ‘Wander Wheel’

September 27 - September 29

Merrell, the world’s leading outdoor footwear brand, is bringing an infinite natural landscape to the concrete jungle with its “Wander Wheel” pop-up art installation in New York City. Visitors can step into a surreal trek around the globe at Studio 525 in Chelsea, experiencing the wonders of nature without leaving the city.

Merrell is expanding on its mission of sharing the simple power of being outside with everyone by making nature more accessible for New Yorkers, bringing the trail to the heart of the city. The Wander Wheel is a large, interactive sculpture slowly spinning on a static base, transporting visitors to diverse natural environments from around the world in each of the four hemispheres.

From the flowering hills of California to the snowy passes of Switzerland, and the dramatic landscapes of Brazil to the vast plains of the Australian Outback, attendees can explore these breathtaking trails within the confines of the wheel as they walk on the moving installation.

Merrell 'Wander Wheel'

Highlights:

  • Attendees will be immersed in nature, sharing the experience and joy of urban hiking with others. The interior of the wheel mimics a hiking trail, allowing visitors to “hike” endlessly. It’s an opportunity to connect with the outdoors and appreciate its beauty – amidst the bustling cityscape.
  • Upon entering the space, attendees will encounter a sensory “palate cleanser.” Natural audio, subtle scents, a wash of color, and a visual barrier will prepare them mentally and physically for the immersive experience.
  • Attendees can choose to wear Merrell’s innovative, lightweight Moab Speed 2 hiking boots while exploring the wheel, demonstrating the brand’s commitment to outdoor adventure and modernizing hike.

Hours:
Friday, Sept. 27th, 12 p.m. to 6 p.m.
Saturday, Sept. 28th, 10 a.m. to 6 p.m.
Sunday, Sept. 29th,  10 a.m. to 6 p.m.

RSVP Below!

Details

Start:
September 27
End:
September 29
Event Categories:
,
Event Tags:
,
Website:
Visit Website »

Venue

Studio 525
525 West 24th Street
New York, NY United States
+ Google Map