NYFW Backstage February 2024

You’re invited to NYFW Backstage, a 5-day pop-up experience. Experience the frenzy behind the fashion, the grind behind the glamor, the design behind the designer. Daily programming and events include special designer Q&As, live-streamed viewings of this season’s runway shows, IMG Models Studio, interactive experiences, official NYFW merch & more.

NYFW Backstage is open to the public daily starting at 11 a.m. on a first-come, first-serve basis. Guests can also secure their spot through the purchase of a VIP Entry ticket or Designer Event ticket. All guests are encouraged to sign up to receive important event updates and reminders.

WHAT TO EXPECT
TRESemmé Style Studios
Step into the spotlight and embark on a style journey like never before at TRESemmé Style Studios during New York Fashion Week! Immerse yourself in the exclusive TRESemmé styling experience, featuring complimentary styling appointments with TRESemme master stylists, a DIY Touch Up Station where you can perfect your look, and a one-of-a-kind photo opportunity. Join them for a fashion-forward rendezvous, exclusively at TRESemmé Style Studios – where every moment is your personal catwalk. Book your appointment in advance here.

Front Row Livestreams
See it all come together on the Runway. Join us for daily livestreams of designer shows from the official NYFW calendar. View the shows on their big screen in real time, and get a first look at the newest designs, trends, and ideas as they come down the runway.

IMG Models Photo Studio
Interested in becoming an IMG Model? In the Photo Studio, aspiring models will have the opportunity to have professional photos taken and will walk away with 3 images that can be uploaded to IMG Models for the chance to be discovered. Our goal is for you to shine through, so please avoid make-up and distracting or baggy clothing.

The Art of a Look
Explore every last detail considered when a designer creates a look: this installation will showcase some of the most groundbreaking creations from NYFW designers’ past collections alongside the building blocks for the final look you see down the runway: sketch, fabric, styling, hair & make up inspiration, & more.

Everything Else

• Complimentary coffee, cold brew, and more at the Bluestone Lane Café.
• Shop the first official NYFW merch capsule collection.
• Daily afternoon DJ sets.

DESIGNER EVENTS
Four of New York’s most exciting designers will stop by NYFW Backstage to host a special screening of their runway show and a live Q&A for fans. Each designer will share their insights & inspiration behind their design process & latest collections. Limited tickets available.

ADMISSION

VIP ENTRY
Skip the line with a VIP entry ticket, and get gifted a NYFW tote bag filled with everything you need to survive fashion week from their partners. Limited quantity available per day, get yours before they sell out. Sign up below. If the event you’re interested in is sold out join the waitlist to be the first to know if any spots open up.

GENERAL ADMISSION
General Admission to NYFW Backstage is open to the public on a first-come, first-serve basis. Planning to attend NYFW Backstage? RSVP Below. Join their list to receive important event updates and reminders.

Hours
Friday 2/9: 11 am – 8pm
Saturday 2/10: 11 am – 4pm (closed from 4 – 6 pm), reopens 6 – 8pm
Sunday 2/11: 11am – 4pm
Monday 2/12: 11am – 6pm
Tuesday 2/13: 11am – 6pm

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