
NBCUniversal is transforming the iconic Rockefeller Center into the U.S. home for its coverage of the Olympic Games Paris 2024. Throughout the Games, Rockefeller Center will serve as the hub for Team USA fans, featuring Parisian food, photo-ops, watch parties, and more!
There will be screens at The Rink showing live coverage of the Olympic Games and surprise visits by Olympic athletes (both former and current). The interactive activities and themes will run from the Opening Ceremony on Friday, July 26th, which will be broadcast at The Rink in real-time (Friday afternoon), and then again in prime-time EST (Friday evening) until the Closing Ceremony on Sunday, August 11th. You can find the Paris 2024 schedule Here.
Hours: 11am-11pm, daily
Highlights
- Team USA fans will have the opportunity to cheer for their favorite Olympic athletes as Rockefeller Center will host Paris-themed watch parties for the Games’ biggest events throughout the two-week Olympic celebration, including the Opening Ceremony, at The Rink. Fans will be invited to pose for photos with iconic symbols of the Paris Olympic Games, including a replica Eiffel Tower, an Olympic medal podium, an enormous Olympic Rings display, and more. The Rings, which will be located on Center Plaza, have recently traversed the country and stopped at numerous major events including The PLAYERS Championship, Kentucky Derby, and Indianapolis 500.
- NBCU’s Olympic takeover at Rockefeller Center will also welcome home many Team USA Olympic athletes as they return to the U.S. after competing against the world’s best in Paris. Interactive exhibits will give fans the chance to meet select Team USA athletes at Top of the Rock, The Rink, and more.
- Throughout the duration of the Olympic Games, NBCU’s Olympic takeover at Rockefeller Center will include a captivating four-wall installation celebrating Peacock as the most comprehensive Olympic streaming destination in U.S. media history. The eye-catching digital cube will allow guests to view massive LED screens featuring Peacock’s Olympic viewing experience, including Gold Zone, Watch with Alex Cooper, Peacock Discovery Multiview, and more.
- In addition, NBCU and Michelob ULTRA, the Official Beer Sponsor of Team USA, will team up to transform a section of The Rink into a Parisan-themed patio and bar, with items available for purchase. The area will include multiple viewing screens to cheer on Team USA athletes, numerous spots for photo-ops, and an active area for fans to compete against each other in table games. There will also be dining options from Rockefeller Center’s Under 30 Rock, a curated collection of casual restaurants, bars, takeaway counters, and shops under 30 Rockefeller Plaza, and the outdoor dining terraces at NARO and Jupiter will remain open for dining during the watch parties.