SHEIN Campus Tour 2026

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SHEIN is hosting its second annual Campus Tour, a seven-stop back-to-school experience designed to connect with college students during Welcome Week while expanding its growing Campus Ambassador Program.

Building on the success of last year’s tour, the 2026 Campus Tour will visit seven universities across the East Coast and Southeast, bringing interactive, social-first experiences directly to campus communities. At each stop, students will have the opportunity to engage with SHEIN through branded photo moments, interactive games, exclusive giveaways, and on-site opportunities to apply for the SHEIN Campus Ambassador Program.

Students can unlock exclusive SHEIN Campus merchandise by completing activities throughout the activation, including downloading the SHEIN app, following SHEIN Campus on Instagram or TikTok, and applying to become a SHEIN Campus Ambassador.

They will be stopping at Rutgers University–New Brunswick (New Brunswick, NJ) for their NYC/NJ Stop.