Featured Events
*DISCOUNT* ARTE MUSEUM: Immersive Media Art Exhibition
September 1, 2025 - November 30, 2025
Disney: Tim Burton’s The Nightmare Before Christmas Light Trail
September 25, 2025 - November 30, 2025
Gansevoort Plaza

Destination Toronto and Atlas Obscura unveil Moving Monuments — a 10-foot-tall robotic percussion tower created by JUNO Award-winning artist Shad and roboticist-composer Danny Shaddick. The one-of-a-kind activation combines live rap performance with a robotic drum tower created using salvaged materials from the Toronto Transit Commission. Cameras will capture the artists performing, the sculpture in motion, […]

Reaching out on behalf of O Positiv Health to invite you to the wettest party of the summer – Wet Girl Summer at a secret NYC location. For one day only, they're turning up the heat to celebrate the launch of URO Moisture + Mood — the pleasure-boosting supplement that makes feeling good the main […]

As summer draws to a close, Cracker Barrel – the beloved restaurant brand and country store known for serving up more than a meal – invites New York City locals and visitors alike to join the brand at Gansevoort Plaza to experience the country lifestyle. Complete with entertainment on the front porch, rocking chairs, classic […]

You're invited to Camp You(th) to the People —an afternoon of playful vibes and everyday skin protection! Youth To The People invites you to celebrate the launch of Youthscreen, their first-ever clean, chemical SPF 60. Join them at Camp You(th) To The People —an afternoon under the sun with UV consultations, games + giveaways, summer […]

Join eos for a full-sensory escape at our Crème de la Cool pop-up in NYC—featuring frozen surprises, pistachio-perfect treats, and smooth skin. The first 100 people to arrive will leave with a free sample of the NEW Crème de Pistachio Body Lotion! Open to the Public

Get ready to step into the heart of Sol de Janeiro’s boldest celebration yet — a sensorial, street-style experience celebrating the brand’s newest obsession, Body Badalada. The pop-up experience, inspired by the brand’s Brazilian heritage, will feature Brazilian-inspired music and food, Batala Drummers, Buzzy DJs including DJ Lex, and more. For the first 100 guests […]

Introducing a limited-edition collaboration with Tory Burch and BonBon, a Swedish Candy Co., an exclusive capsule featuring Madelaine Petsch. Tory Burch was one of BonBon's earliest fans, falling for their Swedish candy and spotlighting it at her iconic SS22 fashion show-meets-block party alongside other small businesses. To celebrate the new collaboration, stop by their NYC […]

Find someone who makes folding laundry fun. LG Electronics is celebrating everyday love stories at the “Launderette of Love” – a pop-up chapel where Millionaire Matchmaker’s Patti Stanger will officiate faux weddings for selected couples. While the ceremonies are by invitation only, consumers are welcome to stop by the activation to enter the “Love Letter […]

To celebrate the season, Blank Street is setting up a charming picnic-inspired stand. They'll be serving our latest Spring Specials with surprise drops of limited-edition picnic essentials you can't get anywhere else and other fun surprises. Spring menu includes: Strawberry Shortcake Matcha PB&J Matcha Aries Latte Hours: Saturday, 5/10, 11am- 4pm Sunday, 5/11, 10am-4pm RSVP […]

Join Victoria's Secret in celebrating America’s #1 Fragrance at their Bombshell Pop-up Experience with an event at the iconic Gansevoort Plaza, joined by Supermodel Devyn Garcia (appearance Friday until 11am only). Highlights: • Free VS lattes and Bombshell fragrance sample • Bombshell Fragrance Rollerball and peony bouquets- First 100 each day • Limited-edition Bombshell Newspapers (a […]
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