The Marilyn Monroe Foodmark by Coca‑Cola

Immerse yourself in Marilyn’s moment. In 2024, Coca-Cola is introducing the world to Foodmarks. They’re like landmarks, but more delicious. They’re those special places where culture, cuisine, and Coca‑Cola met and created a landmark-worthy moment.

We’re launching Foodmarks globally with pop-up events that take people back to those noteworthy moments so they can make legendary memories of their own. You’ll be immersed in food, art, and performance, and walk away with a souvenir commemorating the visit.

Get ready to experience the world’s most iconic meals from the past right here in the present.

In 1957, Marilyn Monroe ate a hot dog with an ice-cold Coca‑Cola on the streets of Manhattan, and traffic stopped to get a glimpse of the star. A landmark meal moment was born.

Now, you can have your own Marilyn moment in a completely immersive interactive experience combining 1957 New York with modern-day Manhattan. Have a hot dog and an ice-cold Coca‑Cola, watch live performances, and pop into 1950s-style shops to claim your souvenir, all while paparazzi fight to capture your iconic moment.

RSVP Below!

If sold out, a limited number of entries will be available on a first-come, first-serve basis