@NorthsideFest
@WorkAtTheYard
7-9pm
The Yard: Williamsburg
33 Nassau Avenue
Brooklyn
Wellness has now become both a trend and marketing tool that has extended far beyond fitness, health and beauty companies.
It’s a holistic culture for how consumers today want to live. With so many brands now telling their story and driving growth through this lens, as well as building and interacting with health-conscious communities, how do companies both large and small cut through the noise and stand out to consumers in today’s ecosystem? Join this exciting panel as we hear the journeys of several wellness brands and entrepreneurs in this space on how they adapt to understand what attracts consumers, create aspirational content for the wellness-minded consumer, connect their work and products to the brand’s mission, and what they feel drives growth for wellness businesses in the future.
Speakers:
Genevieve Monette / Director, Health&Beauty – Whole Foods
Cassandra Bianco / Head of Partnerships – Pilotworks
Jack Manes / VP of Business Development – Lavido
Laura Davis Gross / SVP, Marketing – Wanderlust
Schedule
• 7:00pm doors
• 7:30pm panel (45 min)
• 8:15pm reception
