@CholulaHotSauce
Cholula Hot Sauce recently released Cholula Sweet Habanero, its hottest flavor to date, in a nod to fans asking their favorite hot sauce brand to satisfy their sweet heat tooth.
The newest extension from Cholula offers a flavorful combination of sweetness derived from the pepper’s natural fruity flavors with hints of pineapple, garlic, and other spices for an added kick of heat.
To celebrate the launch of the new flavor, Cholula Hot Sauce teamed up with another fan favorite, Umami Burger, to create a secret menu item – the ‘Sweet Habanero’ Chick-Me-Out Burger. The limited-time offering created to complement the Cholula Sweet Habanero flavor release marks Umami’s first-ever grilled chicken sandwich. People can try this fan first simply by asking for the ‘Sweet Habanero’ Chick-Me-Out Burger at Umami Burger locations in New York (Brookfield Place), Los Angeles, and Chicago, starting on Cinco de Mayo.
Cholula Sweet Habanero first hit the scene last summer when the brand’s online society of fans – the Order of Cholula – requested a product that could maintain great taste while delivering an extra kick of heat. Cholula answered the call in a small batch offering for the first 1,000 members of the society. The national release of Cholula Sweet Habanero is in response to the fans who were so enamored with the flavor they demanded it be brought back permanently and released it nationwide.
Cholula Sweet Habanero best compliments dishes like fish, chicken, and soups, and joins Cholula’s existing flavor line-up of Original, Green Pepper, Chipotle, Chili Lime, and Chili Garlic. The new Cholula Sweet Habanero is available at select retailers nationwide or online. You can also join the Order of Cholula here.
The ‘Sweet Habanero’ Chick-Me-Out Burger is off of Umami Burger’s secret menu, so you have to ask for it, and it’s only available until June 5th!
We paid Umami Burger at Hudson Eats Dining Hall in Brookfield Place a visit, to try out the creation.
The burger combines an Adobo marinated grilled chicken breast with smashed avocado, pickled red onions, lime and green mango slaw, and charred pineapple. It was savory, sweet and a little spicy all in one bite. One word…Delicious! Don’t miss out on the chance to take a bite yourself!
